AI Insights · Timothy · July 2023
Top 5 Beauty Retail Apps in Austria: Q2 2023 Performance
An overview of the performance metrics for the top 5 beauty retail applications in Austria during Q2 2023, including weekly downloads and active users.
In the second quarter of 2023, the top beauty retail applications in Austria demonstrated varied performance metrics across weekly downloads and active users. Here’s a closer look at the trends for Notino: profumi e cosmetici, Douglas - Parfüm & Kosmetik, flaconi, Vorherige Version Sephora, and Marionnaud.
Notino: profumi e cosmetici saw weekly downloads fluctuate, peaking at approximately 3.4K in mid-April. The app's active users mostly remained stable, with a notable increase to around 9.3K by mid-June.
Douglas - Parfüm & Kosmetik experienced a steady trend in weekly downloads, reaching a high of 2K during the week of April 10. Active users also showed consistent performance, peaking at about 10K in the same week.
flaconi displayed a significant spike in downloads mid-May, hitting around 1.7K, while active users saw an increase, peaking at approximately 12.9K during the same period.
Vorherige Version Sephora maintained a steady download rate, with a peak of around 800 in mid-April. Active users also remained stable, reaching a high of about 4.3K in early June.
Marionnaud had relatively lower download numbers, peaking at just over 400 in mid-April. Unfortunately, no data was available for its active users.
This data is sourced from Sensor Tower. For more detailed insights and a comprehensive analysis, visit Sensor Tower.
